August 2021 • The power of AspenCore has always been our passion and drive to keep a pulse on the market – and in turn provide tangible insights back to our audiences. We spoke with leaders in the regional and global marketing organizations in semiconductor...
June 2021 • With a continuous shift towards digital marketing over the last few years, many marketers may assert that print publications are dead. But is this true? Would brand conscious advertisers still nix print as a viable means for audience nurture post the...
June 2021 • The Internet of Things (IoT) is much-talked-about as an enabler of smart everything – from smart cities to smart factories and almost anything that can benefit from so-called digital transformation. While billions of devices are already connected and...
June 2021 • Now is the time. Podcasts are growing in popularity with each passing day. According to a February 2021 Forbes article, 125 million people are expected to listen to one each month by 2022 – which equates to a 25% growth of podcast listeners since 2020....
June 2021 • eBooks are the new business card. If you are not leveraging eBooks as part of your content marketing strategy, you are missing mass opportunity. As the number of mobile device users has exploded over the years, so has the consumption of eBooks due to...
